A new initiative organized by Howie Klein, Jane Hamsher, fellow Calitician Dante Atkins and myself to verbally and financially reward Congressmembers who pledge to vote down any healthcare bill that does not include the public option is catching fire today. The objective is to use carrots as well as sticks to achieve progressive goals. As I said in the diary kicking off this intiative at DailyKos:
Human beings are psychologically predictable creatures, much like Pavlov’s famous canine. We do respond well to punishment, but we respond just as well if not better to positive reinforcement. Do nothing but beat a dog with a stick, and the dog is likelier to be aggressive than lovingly loyal. Do nothing but scream at a child, and the child will eventually fail to respond to her abusive parent. Senators and Representatives, no matter how elevated, are still just people: the rules of psychological conditioning still apply. If all we can do is scream at people who don’t do what we want, eventually no one will listen to us at all.
Utilizing Jane Hamsher’s signatory list, Howie Klein set up an ActBlue page called They Took the Pledge. Spurred on by Jane Hamsher’s post, my dkos diary, Dante’s dkos diary, and Howie Klein’s efforts at Blue America PAC, the online effort has raised over $60,000 since this morning, becoming ActBlue’s top fundraising page. And the media has begun to take note, with stories on CBS Online, Politico, and The Plum Line.
On the list are 13 deserving CA Legislators who could use your dollars and/or words of encouragement:
Judy Chu (CA-32)
Sam Farr (CA-17)
Bob Filner (CA-51)
Mike Honda (CA-15)
Barbara Lee (CA-09)
Grace Napolitano (CA-38)
Laura Richardson (CA-37)
Lucille Roybal-Allard (CA-34)
Linda Sanchez (CA-39)
Jackie Speier (CA-12)
Maxine Waters (CA-35)
Diane Watson (CA-33)
Lynn Woolsey (CA-06)
If you have the resources, please consider donations to our excellent California legislators. For those who can’t chip in, DFA has a thank you action item to thank our healthcare heroes.
With an approach that uses more carrots and less sticks, hopefully we can encourage others in California and across the country to join these brave progressive leaders.