
Full disclosure: I work for the Courage Campaign
Adapted from a post at the Courage Campaign blog.
Like so many others in California, The Courage Campaign has long championed the battle for affordable and accessible health care. It’s why Courage joined with a diverse coalition asking Terry McAuliffe to please don’t do it as we approach his high-priced speaking engagement in San Francisco for insurance executives tomorrow. And it’s why Courage partnered with the California Nurses Association and Senator Sheila Kuehl today to introduce our new “Insurance Jive” ad.
We’ve all been touched in one way or another by the catastrophic failure of the private insurance system. Whether it’s ourselves, our family or friends, or diarists like CarlsbadDem, we’ve all seen the results of too many people sick and injured without recourse. Heck, providing for the common welfare is right there in the Preamble to the Constitution. Like the ad says, it doesn’t have to be this way. The move for reasonable access to quality health care is growing stronger by the day and we need to keep up the momentum. The first $6,000 raised by the Courage Campaign via the ad’s ActBlue page will be matched by the California Nurses Association and Sen. Sheila Kuehl in order to get this ad on the air in San Francisco in the next 48 hours.
Earlier today, Rick Jacobs emailed Courage subscribers about the ad explaining just how much is at stake and and how much a small contribution to air this ad can accomplish:
Have you been dropped, denied or delayed?
Patsy Bates was dropped. Health Net canceled — or “rescinded” — Patsy’s health insurance policy after this 52-year-old grandmother was diagnosed with breast cancer, forcing Patsy to halt chemotherapy for several months while piling up $129,000 in medical bills.
Unbelievable? Actually, the Patsy Bates case may be just scratching the surface. The Department of Managed Health Care is now reviewing thousands of other “rescissions” made by five major insurers operating in California: Health Net, Kaiser Permanente, Anthem Blue Cross, Blue Shield of California and PacifiCare.
We were so moved by Patsy’s story that we decided to create a 30-second TV ad for other people like Patsy who have been dropped, denied or delayed by their health insurance carrier in California.
But our television ad is not what you might expect. It’s not traditional. Or typical. It’s called “Insurance Jive” and it features a nurse (actor Beth Broderick of “Lost”) who — reminiscent of the Barbara Billingsley character in the 1980 movie “Airplane” — translates insurance jargon for a hospital patient and her husband.
Sounds funny, right? Well, “Insurance Jive” also packs a punch.
That’s why, together, the California Nurses Association and State Senator Sheila Kuehl have pledged to match the first $6,000 donated to place this powerful ad on the air in San Francisco in the next 48 hours — just as thousands of health insurance executives gather in the city for their annual convention.
Please watch “Insurance Jive” now and — if you like it — consider contributing what you can afford on ActBlue to help us make the $6,000 challenge match from CNA and Senator Kuehl:
http://www.couragecampaign.org/InsuranceJive
In the case of Patsy Bates, the good news is that a judge recently ordered Health Net to pay Patsy a whopping $9 million in mostly punitive damages.
But her victory is a rare blow to an industry that routinely seeks to profit at the expense — and physical well-being — of its customers. For example, according to the Los Angeles Times, Patsy’s lawsuit revealed that Health Net had “linked cancellations to employee performance goals,” an illegal policy that helped drive more than $35 million in denied claims between 2003 and 2006.
Fortunately, Los Angeles City Attorney Rocky Delgadillo has initiated a lawsuit and criminal investigation into Health Net’s decisions to drop, deny or delay health care, asserting that:
Countless Californians who believe they have insurance actually have policies that aren’t worth the paper they’re printed on. At a patient’s most vulnerable moment, the insurance company won’t pay for care, or will cancel the policy altogether. Industry schemes to maximize profits at the expense of patients are unfair and unlawful, and they must be stopped.
Rocky Delgadillo is talking to these corporations in a language they can easily understand: “lawsuit”. That’s why we created “Insurance Jive” to spread the word about the City Attorney’s helpful website for consumers.
Please watch this powerful new 30-second ad now. If you like it, please consider making a contribution on our ActBlue page so that we can put it on the air in San Francisco in the next 48 hours, for thousands of health insurance executives to see:
http://www.couragecampaign.org/InsuranceJive
We know this ad is provocative. And we know our letter to former DNC Chair Terry McAuliffe — in which 9,201 citizens asked him not to speak at, or take a speaking fee from, the AHIP (America’s Health Insurance Plans) convention — was provocative as well.
But we think it’s about time these powerful people were held accountable so that, in the future, seriously ill people like Patsy Bates do not end up in the “rescinded” column on a corporate spreadsheet.
If you agree, please forward this message to your friends right now. We don’t have much time to get this ad on the air while Terry McAuliffe and thousands of health insurance executives are gathering together in San Francisco.
Thank you, again, for helping us make 2008 a new era for progressive politics in California.
Rick Jacobs
Chair
P.S. As Senator Kuehl said in our press release: “The time is long past for insurance companies to stop killing and hurting people by refusing to pay for coverage. Until we get a single-payer system, we need Rocky Delgadillo and other leaders to stand up to the insurance industry with the full force of the law.”
We couldn’t agree more with Senator Kuehl. That’s why we created “Insurance Jive” and why we need your help to make the $6,000 challenge match she is making together with CNA. Please take 30 seconds to watch the ad and consider making a contribution on ActBlue to put it on the air ASAP:
http://www.couragecampaign.org/InsuranceJive